Ford: Built For Adventure

Long-form Content, Web Design


To support and promote Ford’s original content series Built for adventure, we created a brand awareness campaign focused on expert content around key models. The aim was to build engagement among auto intenders and particularly those shoppers in market for a Ford model.

What we've done

1. Long-form content

2. Custom built website

3. Display and social ad banners

4. Reporting and insight

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